Benfield Motors
Diddly-squat
When the offer is ‘zero interest’, you take all the interesting things out of the ads obviously. Honestly thought I was the bee’s knees when I wrote this.
Did it work?
9 out of 10 dealerships exceeded sales targets with over two thirds achieving 120%. One dealership got close to 300% resulting in Benfield Motor Group's best ever weekend of sales. All because we did nowt.
We did zilch on radio
Absolutely diddly-squat