EY Foundation, We’ve never had anything handed to us on a plate

I grew up on free school meals and there’s a stigma attached it. This was a charitable campaign to get big businesses to stop ignoring and start hiring kids from less advantage backgrounds. Government stats show they perform 17% better in the workplace than their better off peers. But this isn’t a story about pity. This is a raw celebration of a hard working class, directed by the excellent Nicholas Jack Davies.

2 x DMA Golds, 1 x Silver, 1 x Bronze // 3 x Cannes Lions Shortlist // 2 x Drum Awards Shortlist

90 sec version