2 x DMA Golds, 1 x Silver, 1 x Bronze // 3 x Cannes Lions Shortlist // 2 x Drum Awards Shortlist

This is a raw celebration of a ‘Hard Working Class’. Businesses overlook people who grew up on free school meals (I did so I know firsthand). The EY Foundation is a charity on a mission to right the wrong. Government stats show we perform 17% better in the workplace than our better off peers. Why? Because when ‘you’ve never had anything handed to you on a plate’, you have to.

Directed by the excellent Nicholas Jack Davies.

Case Study Film for Cannes

90 sec version